Our Mission

Baroody Group S.A.L is a family-owned distribution company specializing in sports, fashion and lifestyle, cosmetics and luxury gifts. Baroody Group S.A.L is a sister company to Baroody Bros & Co, established in 1912. Our premises are located in the suburbs of Beirut, with a total area of 15,000 square meters.

As a family business with more than 100 years of experience, we remain committed to our tradition; acting as an exclusive representative to multinational companies, and continuously selecting the best, world leading brands, offering them to our community to better suit all tastes and expectations.


Find out more about our history.


Nadim Baroody

Vice President

Emile Baroody

Financial Director

Kamal Baroody

For more than a century, we remained committed to our tradition of exclusively representing Multinational companies in the Levant region.
Our company is regarded among one of the major players in its field in the region and is looking today to expand further its divisions and line of representation by seeking new territories and opportunities among the global business community.
Integrity, dedication and efficiency have always been the driving force behind our business that is well anchored today in our heritage.

Find out more about the brands we represent.